The Argentine Institute of Artificial Intelligence (INARIA), together with Ohanix, invites business owners and managers to a free session to reflect on the challenges SMEs face and explore ways to recover profitability and return to growth.

In a context of lower consumption, tight margins, high financial costs and greater competition, the workshop aims to identify opportunities for improvement and show how business strategy and artificial intelligence can support decision-making.

The session will cover four key areas:

• Finance and profitability: improving profitability, debt restructuring, cash flow and working capital.
• Commercial strategy: developing the commercial plan, finding new markets and customers, sales funnel management and digital campaigns.
• Processes and customer experience: cost reduction, time optimization, task automation, customer service and loyalty.
• Team and organization: roles and training, productivity, internal communication and data-driven decisions.

The workshop is designed for those looking for concrete tools and ideas to turn today's challenges into opportunities for their businesses.

Date: Wednesday, November 25, 10 AM to 1 PM.
Venue: Camargo 1020, Buenos Aires City.
Format: in person or online.
Free activity with prior registration and limited seats.